{"id":8194,"date":"2021-01-14T17:00:45","date_gmt":"2021-01-14T16:00:45","guid":{"rendered":"https:\/\/b2ai.com\/projects\/westwing-park-roeselare\/"},"modified":"2026-03-13T11:46:53","modified_gmt":"2026-03-13T10:46:53","slug":"westwing-park-roeselare","status":"publish","type":"project","link":"https:\/\/b2ai.com\/fr\/projets\/westwing-park-roeselare\/","title":{"rendered":"Westwing Tower Roulers"},"content":{"rendered":"","protected":false},"featured_media":0,"parent":0,"template":"","project-categories":[20,13],"project-locations":[94],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Westwing Tower Roulers - B2Ai<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/b2ai.com\/fr\/projets\/westwing-park-roeselare\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Westwing Tower Roulers - 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La porterie monumentale forme le visage du parc, mais exprime \u00e9galement un geste plus large envers les environs. \u00c0 c\u00f4t\u00e9 de la tour appara\u00eet une place verte, situ\u00e9e au centre, qui invite aux rencontres. La tour et le parc incarnent la vision int\u00e9gr\u00e9e de B2Ai, dans laquelle la planification urbaine, l\u2019architecture, l\u2019ing\u00e9nierie et l\u2019am\u00e9nagement int\u00e9rieur sont \u00e9troitement li\u00e9s.<\/strong><\/p>\n<p><strong>Point culminant du plan directeur<\/strong><br \/>\nD\u00e9j\u00e0 en 1998, B2Ai a commenc\u00e9 \u00e0 \u00e9laborer le plan directeur pour le d\u00e9veloppement du Westwing Park, \u00e0 l\u2019\u00e9poque encore sous le nom de Accent Business Park. Un quart de si\u00e8cle plus tard le site commercial est devenu l\u2019un des plus grands de la r\u00e9gion, offrant \u00e9galement de l\u2019espace pour l\u2019h\u00f4tel Mercure et un b\u00e2timent administratif pour la zone de police RIHO.<\/p>\n<p>\u00c0 la crois\u00e9e de l\u2019E403 et du ring de Roulers, la Westwing Tower forme l\u2019entr\u00e9e du site : une porterie monumentale, caract\u00e9ris\u00e9e par un empilement de volumes de plus en plus grands et articul\u00e9e avec des motifs crois\u00e9s altern\u00e9s. Un rep\u00e8re qui s\u2019\u00e9l\u00e8ve \u00e0 57 m\u00e8tres au-dessus du terrain et donne ainsi un visage au parc, mais qui apporte \u00e9galement une r\u00e9ponse claire aux probl\u00e9matiques contemporaines de la mobilit\u00e9, de la durabilit\u00e9 et de la qualit\u00e9 de vie dans les environnements de travail.<\/p>\n<h4>\u201cLa Westwing Tower constitue l\u2019\u00e9pilogue d\u2019une histoire qui a \u00e9t\u00e9 \u00e9crite pendant plus de vingt-cinq ans.\u201d<\/h4>\n<p>Pieterjan Vermoortel, CEO \u2013 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L&#8217;espace vert forme le c\u0153ur du site et invite \u00e0 la rencontre.<\/p>\n<p>Au rez-de-chauss\u00e9e de la tour, vous trouverez \u00e9galement des fonctions publiques. Simultan\u00e9ment, l\u2019int\u00e9gration de l\u2019espace int\u00e9rieur va de pair avec l\u2019optimisation du plan de circulation existant. \u00c0 l\u2019arri\u00e8re du site, un nouveau parking organisera de mani\u00e8re plus logique la circulation automobile, les itin\u00e9raires cyclables existants sont optimis\u00e9s et un arr\u00eat de bus am\u00e8ne les transports en commun jusqu\u2019au site.<\/p>\n<h4>\u201cLe choix d\u2019une empreinte limit\u00e9e et d\u2019un empilement vertical permet la cr\u00e9ation d\u2019un espace vert ouvert de qualit\u00e9.\u201d<\/h4>\n<p>Xavier Callens, Chief Creative Director, Partner \u2013 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La forme graphique expressive d\u00e9fie la perspective et se montre changeante, selon l\u2019angle sous lequel on aborde le b\u00e2timent.<\/p>\n<h4>\u201cDe loin, le volume semble robuste, mais plus vous vous approchez, plus vous en percevez les d\u00e9tails.\u201d<\/h4>\n<p>Dieter Haemers, Creative Director \u2013 B2Ai<\/p>\n"}},{"acf_fc_layout":"layout_wysiwyg","layout_wysiwyg_content":{"alignment":"wysiwyg","wysiwyg":"<p><strong>Durabilit\u00e9 int\u00e9grale<\/strong><br \/>\nLe bien-\u00eatre et la sant\u00e9 des personnes qui travaillent sont prioritaires dans la Westwing Tower. Les plafonds hauts, l\u2019abondance de lumi\u00e8re naturelle et les installations techniques innovantes contribuent \u00e0 un environnement de travail agr\u00e9able. La tour a obtenu la certification \u2018BREEAM Outstanding Design Phase&#8217;.<\/p>\n<p>En m\u00eame temps, la tour Westwing aborde la durabilit\u00e9 \u00e9galement dans un cadre socio-\u00e9conomique plus large. 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B2Ai engineering s\u2019est charg\u00e9 \u00e0 la fois de la structure du b\u00e2timent et des installations techniques.<\/p>\n<h4>\u201cLa tour Westwing peut se vanter d\u2019\u00eatre l\u2019un des projets de bureaux les plus durables de Flandre occidentale.\u201d<\/h4>\n<p>Frederik Carrein, Director Technical Engineering \u2013 B2Ai<\/p>\n"}},{"acf_fc_layout":"layout_gallery","layout_gallery_content":{"images":[{"ID":15690,"id":15690,"title":"B2ai_Westwing_2","filename":"b2ai_westwing_2.jpg","filesize":379794,"url":"https:\/\/b2ai.com\/uploads\/2024\/03\/b2ai_westwing_2.jpg","link":"https:\/\/b2ai.com\/fr\/press-releases\/communique-de-presse-westwing-tower-roulers-acheve\/attachment\/b2ai_westwing_2-2\/","alt":"","author":"8","description":"","caption":"","name":"b2ai_westwing_2-2","status":"inherit","uploaded_to":15965,"date":"2024-03-14 12:03:03","modified":"2024-03-14 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Chaque niveau a ainsi son propre r\u00e9cit et son propre langage formel, o\u00f9 la structure, l\u2019espace, les mat\u00e9riaux et les d\u00e9tails techniques fusionnent organiquement les uns avec les autres.<\/p>\n<p>Dans les bureaux de B2Ai, l\u2019accent est principalement mis sur des volumes ouverts et insonoris\u00e9s qui favorisent toutes formes de travail et de collaboration. Il est \u00e9galement \u00e9vit\u00e9 autant que possible de partir d\u2019espaces monofonctionnels. Cette disposition multifonctionnelle est associ\u00e9e \u00e0 une mat\u00e9rialisation chaleureuse et famili\u00e8re qui mise int\u00e9gralement sur l\u2019\u00e9cologie et la durabilit\u00e9.<\/p>\n<h4>\u201cOutre notre propre espace de travail, B2Ai interior design a \u00e9galement d\u00e9velopp\u00e9 les bureaux de Steenoven, de Cennini Holding et de BDO.\u201d<\/h4>\n<p>Bart Decloedt, Director Interior Design \u2013 B2Ai<\/p>\n<p><strong>Approche int\u00e9gr\u00e9e<\/strong><br \/>\nLa tour ing\u00e9nieuse, soutenue par la place verte et le plan de circulation associ\u00e9, fait du Westwing Park un environnement de travail et de vie complet, \u00e9troitement li\u00e9 \u00e0 la ville de Roulers. B2Ai formule avec ce projet une r\u00e9ponse aux probl\u00e9matiques contemporaines concernant la mobilit\u00e9, la durabilit\u00e9 et la qualit\u00e9 de vie dans les environnements de travail au niveau de la planification urbaine, de l\u2019architecture, de l\u2019ing\u00e9nie-rie et de l\u2019am\u00e9nagement int\u00e9rieur.<\/p>\n"}},{"acf_fc_layout":"layout_cover_video","layout_cover_video_content":{"image":{"ID":15675,"id":15675,"title":"B2ai_Westwing_86 cropped","filename":"b2ai_westwing_86-cropped.jpg","filesize":1497649,"url":"https:\/\/b2ai.com\/uploads\/2024\/03\/b2ai_westwing_86-cropped.jpg","link":"https:\/\/b2ai.com\/fr\/press-releases\/communique-de-presse-westwing-tower-roulers-acheve\/attachment\/b2ai_westwing_86-cropped-2\/","alt":"","author":"8","description":"","caption":"","name":"b2ai_westwing_86-cropped-2","status":"inherit","uploaded_to":15965,"date":"2024-03-13 16:24:45","modified":"2025-02-20 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